The Fuss About Beauty and Cosmetics Products In Africa?

Beauty and cosmetics products are in high demand in an estimated 1.4 billion African population, especially in South Africa, Nigeria, and the sub-Saharan regions.

Hair and body care products are currently in high demand. Recently, there has been an increase in human hair products. What is more surprising is that, even though the price of human hair products is very expensive compared to the per capita income of the people of this region, it is still selling a lot. Despite the existing local products, the hype surrounding international names has attracted much attention. Following the human hair products, face make-ups, beauty soaps, shampoos, conditioners, perfumes, hair dyes, and creams are highly sought after in the market.

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